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Marketing Manager (Nashville, TN)

JOB SUMMARY

Marketing Manager

We are looking for an experienced Marketing Manager with a special focus on Marketing Automation Tools (HubSpot, Marketo, or Salesforce) to develop and manage marketing programs, support business objectives, lead acquisition, foster customer retention, provide vacation sales support, and advance brand building.

RESPONSIBILITIES:

  • Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
  • Market through various channels and segment databases working with large data sets
  • Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
  • Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow and retention
  • Partner with other internal stakeholders and external vendors
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the internal processes, always with an eye towards improvements and efficiency

QUALIFICATIONS

  • We’re looking for someone with 4+ years of experience in marketing, has a Bachelor’s Degree in Marketing or Business or similar, and has hands-on experience with any of the following software/tools:
    • Marketo
    • Hubspot
    • Salesforce
  • Experience building complex marketing programs and reporting on the results
  • Exposure to digital and direct response marketing
  • Competence as a creative writer with an eye for great emails, websites, & design
  • Strong project management skills
  • Strong problem-solving ability, including metrics-driven thinking
  • Ability (and desire) to travel, when needed

BENEFITS

  • Medical & Dental Coverage Available
  • Paid Holidays
  • Discounts on Personal Travel
  • 401k Retirement Savings Plan
  • Paid Time Off Program
  • Verizon Mobile Discount
  • TPAC Corporate Partnership provides 10-20% off the ticket price for most shows
  • Fully functional workout facility within the corporate office buildings (locker rooms, showers, treadmills, ellipticals, free weights, TVs, etc)

If this sounds like you, then we definitely want to hear from you! Apply today!

 

Topics: Location - Nashville, TN, Marketing

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Travelink, American Express Travel is an equal opportunity employer.